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Pathway 02 — Paid Growth and Enquiries

Meta Ads that put your offer in front of the right audience.

Paid social advertising on Facebook and Instagram, for reaching audiences who are not yet searching.

Meta Ads is paid advertising only: audience, creative and the role the campaign plays in your wider strategy are planned together, so the ads reach the right people with the right message and a clear next step.

✓ Free initial consultation by video meeting✓ Custom quotation — no fixed prices✓ No guaranteed results promised

Fit Check

Is Meta Ads Management the right starting point?

An honest fit check, so the right businesses enquire — and the wrong fit is pointed somewhere better.

A good fit if…

  • Your audience spends time on Facebook or Instagram
  • People do not search for your offer yet — demand needs creating
  • You want to retarget website visitors or past enquirers
  • You have an offer, product or service that presents well visually

Probably not the right fit if…

  • You need organic posting and presence managed — see Social Media Marketing
  • Your customers are actively searching instead — Google Ads may fit better
  • You expect guaranteed sales from ads alone — that cannot be promised

What It Covers

What Meta Ads Management involves

This service is described at a general level here. Specific scope is agreed after reviewing your requirements.

01

Review of your account and presence

We review your existing advertising account and social presence where relevant, and identify missing elements before new campaigns are planned.

02

Audience and creative planned together

Campaign strategy covers who should see your ads and what they should see — prepared around your business and its audience.

03

Campaigns with a clear funnel role

Whether the aim is awareness, retargeting or enquiries, each campaign is set up with a defined job in the wider funnel.

04

Monitoring, optimisation and reporting

We monitor progress, optimise based on findings, and report what the campaigns are doing in terms of objectives.

How It Works

The process for Meta Ads Management

Our general approach — understand, review, strategise, implement, monitor and report — tailored here to paid social.

01 Understand

We learn your business, objectives and the audience you need to reach.

02 Review

We review your existing account, creative and social presence where relevant.

03 Strategise

We prepare a paid social strategy and agree scope, custom quotation and timeline with you.

04 Implement

We implement the agreed campaigns.

05 Monitor & report

We monitor performance, optimise, report findings, and discuss next steps.

Before You Message Us

What to prepare

None of this is required before your first WhatsApp message. The initial consultation is a video meeting, where we discuss your business, your goals and whether this service is the right fit — before any quotation is prepared.

Before you message us, it helps to have:

  • Links to your Facebook and Instagram presence, if you have them
  • Any existing photos, videos or brand material you can use in ads
  • The offer or service you most want to promote
  • An indication of the advertising budget you have in mind

Start on WhatsApp — +92 315 3487900

WhatsApp is our primary contact channel: +92 315 3487900

Pricing Approach

A custom quotation, prepared after a real discussion

iRankexa does not publish fixed prices for Meta Ads Management, because one price does not suit every business, market or campaign. Project timelines are discussed and agreed the same way — after evaluating requirements, scope and deliverables.

Your quotation is based on:

  • Your business objectives
  • Project scope and complexity
  • The services required
  • Expected deliverables, discussed with you first

The initial consultation is free. Suitability and scope depend on reviewing your requirements, and a quotation is prepared only after that discussion.

Request a Free Consultation

Questions About Meta Ads Management

Frequently asked questions

Is Meta Ads the same as Social Media Marketing?

No. Meta Ads Management is paid advertising on Facebook and Instagram. Social Media Marketing covers your regular organic presence and posting.

Do you create the ad creative?

Creative requirements are discussed and scoped in the consultation, based on material you have and what campaigns need. Nothing is assumed — it is agreed before work starts.

Can Meta Ads work for services, not just products?

Yes, paid social is used for services as well. The approach depends on audience and objective, assessed in the consultation. Results are never guaranteed.

How is this different from boosting posts?

Managed campaigns are planned around audience, objective and tracking rather than a single boosted post. The approach fitting your goals is explained before any spend is agreed.

How much does Meta Ads management cost?

Pricing is customised after discussing scope and requirements. Ad spend is paid by the client to Meta. Fixed prices are not published.

Related Services

Often discussed alongside Meta Ads Management

Google Ads Management

Paid search management for businesses that want to reach customers at the moment they are searching for what is offered.

View Google Ads Management →

Social Media Marketing

Managed social media marketing for businesses whose audience needs to see them regularly before they are ready to enquire.

View Social Media Marketing →

Lead Generation

Lead Generation for businesses that get attention — visits, clicks, followers — but not enough of the right enquiries.

View Lead Generation →

Discuss Meta Ads Management for your business

Tell us about your business and what you want to achieve. A free initial consultation by video meeting is the first step — no fixed prices, and no guaranteed results promised.

Discuss on WhatsApp — +92 315 3487900

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